In Focus

  • Mercedes Spot Uses Tech
    In Focus
    Mercedes Spot Uses Tech

    MPC's knack for making the impossible look easy is on full display in a pair of Mercedes-Benz spots via Merkley + Partners and Smuggler cirector Adam Berg. The MPC team put together an impressive arra ...

    January 23, 2012

  • War Horse
    In Focus
    War Horse

    Steven Spielberg’s War Horse opened on Christmas Day in the US and on January 13 in the UK. Based on Michael Morpurgo’s 1982 novel, the film stars Jeremy Irvine, Emily Watson, Peter Mullan and David T ...

    January 16, 2012

  • Santa Goes High Tech In 'Arthur Christmas'
    In Focus
    Santa Goes High Tech In 'Arthur Christmas'

    Arthur Christmas debuted during the holidays in theaters, and while it found some big-movie competition in the US, the animated film did especially well in the UK, not doubt due to its Aardman/UK root ...

    January 12, 2012

  • Framestore Helps Canon Promote New Camera
    In Focus
    Framestore Helps Canon Promote New Camera

    Oscar-winning VFX company Framestore was approached by Dentsu London last year to create an ad that promoted the new Canon IXUS 220HS camera in a fashion that combined partying and pixels. 

    January 3, 2012

  • 13ndSunny Creates Activision Promo
    In Focus
    13ndSunny Creates Activision Promo

    13ndSunny directed a two-minute promo spot for Activision's new entertainment property Skylanders: Spyro's Adventure, which was released recently in North America.

    January 3, 2012

  • 'Immortals'
    In Focus
    'Immortals'

    The gods can be a fickle bunch, too secure in their authority and position. And the humans they reign over can be an unappreciable lot, always looking for more power. But, oh, when these two groups fa ...

    December 12, 2011

  • Dassault Systèmes Dedicates New North American HQ
    In Focus
    Dassault Systèmes Dedicates New North American HQ

    WALTHAM, MA — Dassault Systèmes, a world leader in 3D and product lifecycle management (PLM) solutions, officially opened its DS Boston Campus, the company’s new North American headquarters. Located i ...

    December 9, 2011

  • Gears Of War
    In Focus
    Gears Of War

    To create a spectacular conclusion for the Gears of War trilogy, Epic Games extended its creative pipeline with a range of middleware and creative tools from Autodesk. The Gears of War 3 tour-de-force ...

    December 2, 2011

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