In Focus

  • Bent & Santo Collaborate On Coke Project
    In Focus
    Bent & Santo Collaborate On Coke Project

    Football (soccer) insanity is personified in a new 3D collaboration between Santo (Buenos Aires, London, Milan) and Bent Image Lab (Portland Oregon).

    March 23, 2012

  • Cinesite Completes VFX, Conversion for 'John Carter'
    In Focus
    Cinesite Completes VFX, Conversion for 'John Carter'

    LONDON — VFX house Cinesite completed over 800 visual effects shots and converted over 87 minutes into 3D for Disney’s John Carter. Cinesite created the majority of the film’s environments, including ...

    March 22, 2012

  • HP's Role In 'Act Of Valor'
    In Focus
    HP's Role In 'Act Of Valor'

    HP has been closely aligned with the movie industry, supplying workstations and technology. The most highly publicized relationship has been with DreamWorks Studios. HP developed the $2400 DreamColor ...

    March 20, 2012

  • CG In Asia
    In Focus
    CG In Asia

    The computer graphics industry continues to stretch its boundaries across markets throughout the world, from films to games to industrial applications and more. To satisfy this growing interest outsid ...

    March 20, 2012

  • HP Lays Claim To Its Engineering Legacy
    In Focus
    HP Lays Claim To Its Engineering Legacy

    There’s no question that HP has been through the desert, and in fact, it’s not totally clear that the company has finished serving its time in hell for the sins of its CEOs. Luckily for the company, i ...

    March 9, 2012

  • Prius Kingdom
    In Focus
    Prius Kingdom

    CULVER CITY, CA — VFX company Zoic Studios used its ZEUS (Zoic Environmental Unification System) for the first time recently on an automotive industry commercial for the new “Prius Kingdom.”

    March 1, 2012

  • An Interview With Brad Bird
    In Focus
    An Interview With Brad Bird

    Freelance writer Johannes Wolters in Cologne, Germany, had an opportunity to talk with Brad Bird, Academy Award-winning director, animator, and screenwriter. He is well known for writing and directing ...

    March 1, 2012

  • The Secret World Of 'Arrietty'
    In Focus
    The Secret World Of 'Arrietty'

    From the imaginative world of internationally acclaimed screenwriter and filmmaker Hayao Miyazaki and Studio Ghibli, whose animated classic “Spirited Away” won the 2002 Academy Award for Best Animated ...

    February 24, 2012

  • Grammy Worthy
    In Focus
    Grammy Worthy

    MPC Creative created a pair of visually stunning spots for the Grammy Awards, one starring Bon Iver and another featuring singer-songwriter Adele. 

    February 14, 2012

  • Right Track
    In Focus
    Right Track

    The universal challenges faced by Trek in creating a new-generation racing bike apply to many companies today: Create products that are sturdy yet use lightweight materials, spot design defects earlie ...

    February 14, 2012

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