Dell Announces NAB Lineup, New Monitor
April 21, 2017

Dell Announces NAB Lineup, New Monitor

(NAB) – To celebrate its first appearance at the National Association of Broadcasters conference as part of a combined company, Dell is announcing new solutions to improve its ecosystem for media and entertainment professionals.

The company  is unveiling the latest additions to its monitor portfolio, including the company’s first HDR monitor that meets HDR10 standards and two new premium UltraSharp monitors with InfinityEdge displays. Joining these new monitors will be the new Dell Precision all-in-one workstation, virtual reality (VR) creation powerhouse towers and notebooks, and the Dell Canvas smart workspace. The new monitors, workstation PCs and storage are among the broad lineup of solutions designed for creative professionals in visual effects and filmmaking, post-production, broadcast and photography. 

The Dell UltraSharp 27 4K HDR Monitor (UP2718Q), the company’s first HDR10 display with UHD Alliance Premium Certification, boasts an Ultra HD 4K display, with four times more detail than full HD and the depth of 1.07 billion colors. This monitor allows creative professionals to view and edit HDR10 content to create incredibly realistic images. With a peak brightness of 1,000 nits, the UP2718Q produces the deepest blacks and brightest whites and the REC2020 color coverage makes it an ideal choice for video editors working on color-critical post production. The UP2718Q also offers a broad, brilliant color spectrum with Dell PremierColor – 100 percent Adobe RGB, 100 percent sRGB, 100 percent REC 709, 97.7 percent DCI-P3 and 76.9 percent REC2020. For exceptional color reproduction, each monitor is individually factory-calibrated and users can customize the color parameters using the custom color mode, or make adjustments by storing the preferred color parameters onto the internal Look-Up Table using Dell UltraSharp Calibration software with an optional colorimeter.

To provide a full spectrum of displays to meet the needs of customers in media and entertainment, finance, and oil and gas, Dell also is excited to announce the Dell UltraSharp 27 4K Monitor (U2718Q) and Dell UltraSharp 25 Monitor (U2518D), two new monitors from its premium UltraSharp line that feature Dell’s innovative InfinityEdge display. With Dell HDR, visuals are true-to-life with stunning color, terrific contrast and great detail. Both monitors allow industry professionals to push the limits of productivity with an edge-to-edge viewing experience and optimized eye comfort with a flicker-free screen featuring ComfortView. Announced earlier this year, the Dell UltraSharp 32 8K Monitor is now available, raising the visual bar even higher for creative professionals.

At NAB, Dell is celebrating the recent availability of the Dell Precision 5720 All-in-One workstation for digital content creators, like video editors, animators, designers and sound engineers. The 5720 features Dell’s innovative InfinityEdge display around a beautiful 27-inch 4K 100 percent Adobe color screen. The addition of Jack Joseph Puig Signature Series Audio powered by Waves MaxxAudio Pro delivers studio-quality production, editing, and play back in one sleek and powerful workstation device. This sets an all new standard of built-in audio visual quality unlike any other all-in-one workstation in the market today.

Dell will be also be showcasing the Dell Canvas, an all-new smart workspace with touch, totem and pen capabilities that expands creative productivity for content developers and designers. Since its introduction earlier this year, leading partners and customers have been testing and delivering new application support for Canvas. Most recently, Adobe has developed totem functionality for intuitive timeline scrubbing in Premiere Pro for a Canvas environment. Dell is now expanding this early evaluation program to work with more partners and customers in preparation for global availability this summer. 

Pricing and Availability

Dell UltraSharp 32 8K Monitor (UP3218K) is available on in the U.S. for $4,999.99. 

Dell UltraSharp 27 4K HDR Monitor (UP2718Q) will be available May 23 for $1,999.99.

Dell UltraSharp 27 4K Monitor (U2718Q) will be available mid-July for $699.99. 

Dell UltraSharp 25 Monitor (U2518D) will be available mid-July for $499.99.

Dell Precision 5720 All-in-One is available starting at $1,699.

Dell Canvas will be available in early July for $1,799.