LOS ANGELES — Production company RSA Films has launched RSA VR, a new division dedicated exclusively to the creative development and production of VR, AR and mixed media. RSA has long been a champion of creative technology, led by co-founder Ridley Scott, whose prolific body of work consistently uses the latest tools of filmmaking in innovative and creative ways. Head of RSA VR will be Jen Dennis, who has collaborated with Scott to lead RSA’s VR practice to date, most notably co-executive producing The Martian VR Experience.
The first project out of RSA VR is for Scott’s Alien: Covenant, in partnership with Twentieth Century Fox’s FoxNext and Technicolor’s MPC.
“We have been heavily involved in VR for the past few years, and having a dedicated standalone
division underscores our commitment to immersive media in both the brand and entertainment space,” says Jules Daly, president, RSA Films. “In addition to being one of the most well regarded producers in commercials and content, Jen Dennis brings hands-on experience developing and producing VR and is among the foremost influencers in the space. Ridley has a long lineage as a pioneer in creative technology, and RSA’s roster includes incredibly talented directors who understand the unique language of VR. We are pleased to offer this formidable resource to our clients.”
“RSA has been a great partner with Fox and a pioneer in virtual reality,” adds Salil Mehta,
president, FoxNext. “We are excited to continue our successful collaboration with Ridley, Jules
and Jen that started with “The Martian VR Experience” and continues with our upcoming VR
experience for Alien: Covenant.”