BURBANK, CA — The Hello Group, a full-service international entertainment company offering talent management, label services, music publishing, digital, live touring and sports, is making its move into Hollywood with the launch of Hello Studios and Hello Pictures.
Hello Studio is a cutting-edge 360 production facility equipped with sound stages, recording studios, editing bays and production suites all housed in the 25,000-plus square-foot Burbank location. The technologically advanced studio also includes a revolutionary 13-x 60-foot semi-circle LED screen that utilizes Unreal Engine virtual sets, as well as a patented mocap technology system that allows filmmakers and creators to capture 2,048 markers on an actors’ body, as opposed to the traditional 20 to 30 markers used in traditional productions, offering 100x improvement in precision and efficiency.
“Our new full-service production studio for hire has it all — everything needed to create a best-in-class film, TV series, video game or music video,” said Taylor Jones, founder/CEO of The Hello Group. “We’re especially proud to be the only U.S. independent studio facility with the most innovative motion-capture technology systems and one of the first with a state-of-the-art LED stage available for independent filmmakers.”
Hello Pictures is a next-generation production company that develops and produces original IP in television and film with an emphasis on young adult, family and music-based series and features. The company will leverage their studio facility to enable them to manage the entire creative supply chain effectively. Long-term - Hello Pictures will look to open up new, additional revenue streams, including games, books, consumer products, live entertainment, endorsements, sponsorships and licensing, tapping into other fully operational divisions at The Hello Group.
“We believe there is a perfect storm in the market as production emerges from the pandemic, combined with a reshuffling of industry talent and the heightened demand for young adult/family entertainment.,” said Phil Quartararo, chairman of The Hello Group and president of Hello Pictures and Hello Studios. “There is an opportunity to bring something different and better to an exasperated creative community, and we aim to fill it.”
The two new ventures are led by an award-winning team of producers, directors, writers, cinematographers and animators. The companies are backed by a powerhouse advisory board, an impressive Board of Champions.